BIGresearch® China
BIGresearch provides U.S. and Chinese consumer intelligence and shopping behavior research in areas of retail, products, financial services, automotive and media. The BIGresearch China Quarterly monitors the purchasing behavior and media consumption of more than 15,000 adult Chinese consumers between 18-54 years old. The China Quarterly includes greater insights on shopping and purchasing behavior, attitudes about consumer confidence, savings rates, the economy and their future and media consumption. It is available in report or database format.
Three years of China Quarterly data is available. The survey has been fielded in China since 2006.
BIGresearch began eight years ago in Columbus, Ohio, United States. International clients in various countries include some of the largest mass consumption product-makers and self-service chains. Reports are frequently published in national circulation newspapers such as USA Today, Wall Street Journal, Forbes and in the news chains CNN and MSNBC, as well as publications and Internet sites throughout China.
Services
BIGresearch continuously tracks the following variables:
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- Media usage (26 different forms)
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- Influence of various media on purchases
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Custom ad hoc surveys
If you have a one-time need for answers, we offer a full range of custom research services and the unique value of delivering thousands of completed surveys within days at a price not seen elsewhere in the industry. Our clients are significantly reducing the cost of gathering intelligence, doing more research for less cost. Market studies are performed quickly and turned around with actionable insights.
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